Making the most of your marketing show

Date: 03/03/2010 Time: 08:30 AM Company: Other Source

08:30 Registration

09:15 Welcome, Philip Knowles, Chair, CIM Durham Tees Valley Branch

09:30 Marketing planning and The Ladder of Engagement - The Ken Atkins memorial lecture, PR Smith

10:30 Coffee

11:00 Social networking, Declan Metcalfe, The Better Brand Agency

12:00 Treating your customers, Philip Knowles, Chair, CIM Durham Tees Valley Branch

12:30 Lunch and networking

13:30 Observational promotional ideas, Geoff Ramm, Marketing Speaker

14:30 Full potential branding, Helen Urwin, Xanobia on branding

15:30 Coffee

16:00 Question time

16:45 Wrap up, Joanne Elliott, Chair, CIM North East Branch

Meet the speakers:

PR Smith

Paul is a Fellow of The Institute, a consultant, a best selling business author, an international speaker, an originator of SOSTAC Planning System and a specialist in business improvement programmes that boost your businesses results.

Helen Urwin

Helen 'the best kept secret in the corporate world' Urwin began her business career with Mars Inc over 20 years ago, launching her into the world of global branding and business. She now shares her big business knowledge with SMEs to great effect.

Geoff Ramm

Geoff has been described as the Billy Connolly and Peter Kay of marketing. His unique observational style enthuses and inspires audiences to gain and retain more customers whilst standing out from the competition.

Declan Metcalfe

Declan is active in the exciting field of developing brands across social networks and helping brands develop consumer experiences that work in store, on line and across network spaces.

Price information
Member: £45.00
Studying Member: £45.00
Student: £45.00
Guest: £70.00
Price includes lunch. Please email the events team with any special requirements.

Alternative Pay Details: Please book online for this event. If you cannot do so please call The Chartered Institute of Marketing on +44 (0)1628 427340.

Venue: Radisson SAS Durham
Framellgate Waterside
Durham
DH1 5TL
United Kingdom

Contact details
Contact: Region and Branch Events
Contact Email: cimevents@cim.co.uk

Register for this event